Just wanted to take a moment to give Snapple Anti-Oxidant Water props for their new “protect your body” commercial. If you haven’t seen it, check it out.
Instead of going on and on about how good it is for you, they’ve gone the extra step again with edgy marketing to target their audience. Instead of the marketing message “protecting from the inside out”, they have switched it up with a visual statement that really says, “protecting from the outside in” wrapping the entire city scape in the commercial with BUBBLE wrap. Who doesn’t love bubble wrap?
The actor then goes haywire and climbs to the top of a skyscraper and jumps off to test this new bubble wrapped city scape protection.
Nice twist on a marketing message we’re hearing all too often these days. 
- anxiously awaiting to hear back from the seller of her dream house
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Get Fed
March 14th, 2008 at 1:24 pm
Who is the actor? He looks vaguely familiar.
March 14th, 2008 at 4:54 pm
I was wondering the same thing about the actor in theat commercial. He has awesome eyes!
May 20th, 2008 at 7:31 am
If anyone can tell me his name, I would very much appreciate it.